Simple People Simple Story

Perfume Collection

Simple People Simple Story

Everyone carries a personal scent story – a quiet blend of memories, places and emotions that makes you unmistakably you. Simple People Simple Story is a curated collection of eau de parfum co‑created with real “Simple People”, translating their everyday moments into modern, wearable fragrances. Each perfume is built as a unique formula of top, heart and base notes, designed to evolve on the skin and accompany you from day to night.

Simple People Simple Story - AME - Eau De Parfum 50ml - Floral / Powdery / Musk

$85.00

Out of Stock

Simple People Simple Story KEFI Eau De Parfum 50ml by Formulum, sold at BeCandle - minimalist glass perfume bottle with white label and black cap on concrete surface.

Simple People Simple Story - KEF! - Eau De Parfum 50ml - Woody / Spicy / Earthy

$85.00

Out of Stock

Simple People Simple Story GABRIEL Eau De Parfum 50ml by Formulum, sold at BeCandle - minimalist glass perfume bottle with white label and black cap on wooden surface.

Simple People Simple Story - GABRIEL - Eau De Parfum 50ml - Green / Woody / Earthy

$85.00

Out of Stock

Formulum

“Everyone is a unique composition, a living formula written in the universal language of chemistry.” Formulum approaches perfume like a personal equation: your identity is not just a collection of moments, but an intricate molecular structure expressed through scent. In this series, Formulum collaborates with Simple People to bottle their stories, creating character‑driven fragrances with depth, layers and lasting presence.